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Navspy is a location based service
Navspy is the living map. This is a map with moving things on it that can be tracked on the web browser via mobile handsets and PCs. Any consumer or enterprise can join Navspy today and be on the map, create a buddy list of trakkiessm and use Navspy to chat via Instant Message and VoIP.
Navspy’s technology ties together satellite GPS, Internet maps, mobile search, Instant Messaging, mobile telephony, presence server and other enterprise and community databases with a suite of user friendly interfaces. Users can access Navspy from the web, a normal mobile phone, GPS enabled mobile phone or a mobile phone connected via Bluetooth to a GPS device.
Navspy’s technology is fully operational today and can be used immediately at www.Navspy.com. The applications for Navspy are limitless. Navspy is currently focused on a single enterprise application for its initial launch – the London taxi market, which will achieve the following objectives: 1) fine tune the professional use of the technology, 2) generate revenue and cash flow for the enterprise and 3) develop a context of awareness via PR.
This solution is so simple that anyone in London with a normal mobile phone who needs a taxi can see an available taxi on the Living Map, click on it and chat to that cab. The cab can send an Instant Message agreeing to pick up the user. The user can track the taxi on the Living Map as it comes to pick them up. This will act as a B2B2C deployment with taxis promoting the Navspy brand to consumers and also generate press coverage for the company. Navspy has already licensed this technology to a franchise in Italy which will share revenue with Navspy in London. Additional worldwide franchise opportunities exist within the many enterprise applications. Navspy will sell franchises and license the technology for specific applications in various geographies on an opportunitistic basis.
Service Description
Figure 1 below illustrates the service. Subscriber A has a GPS-enabled handset with the Navspy client installed. The handset client starts a data connection via a GPRS, UMTS, CDMA or WiFi network to the Navspy location server. The client uses this connection to communicate the handset’s present location to the server. The server then “draws” the user’s location on the “living map” – currently supplied by Google maps. By logging into the website, the user can see his geographical location.
FIGURE 1
